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Brand Concept — ORO Aroma
“ORO” means “gold” in Spanish — symbolizing nobility, prestige, and timeless value.
“Aroma” represents “fragrance, scent, and atmosphere”, reflecting the brand’s dedication to creating refined olfactory experiences.
Together, “ORO Aroma” can be understood as “a fragrance as rare and precious as gold” — a brand devoted to conveying the richness and elegance of golden-quality aromas.
The Chinese name “金馥” (Jin Fu) perfectly merges these meanings:
* “金” (Gold) evokes luxury, elegance, and rarity.
* “馥” (Fragrance) derives from “馥郁”, meaning rich and lingering aroma, emphasizing depth and sophistication.
In essence, “金馥” (Jin Fu) preserves the golden imagery of the brand while amplifying its refined, aromatic, and distinguished identity.
The Philosophy — Aroma · Quality · Prestige
* Aroma – More than a scent; it’s an atmosphere, an attitude. Aroma creates ambiance, awakens memories, and elevates one’s taste.
* Quality – Symbolizing the texture and brilliance of gold, Jin Fu insists on meticulous craftsmanship, carefully selected materials, and uncompromising attention to detail — crafting experiences that exceed expectations.
* Prestige – Gold stands for distinction. Jin Fu is designed for those who value refinement and ritual in life, offering exclusive fragrances that become part of their personal lifestyle.
Craftsmanship
All products are crafted from secret formulas, personally created by master perfumers, ensuring each piece is a true masterpiece.
Vision
To become a global leader in luxury Cigar Brand, making ORO Aroma a symbol of refined elegance and timeless sophistication.
Brand Slogan
ORO Aroma · The Golden Scent — Created for Those Who Truly Appreciate Taste.